Thursday, July 3, 2008

Review a local e-commerce site

E-commerce are becoming more world widely use in this globalize and competitive century. A lot of companies in Malaysia had set up their own local e-commerce site to promote and trade their product at large to the public through the internet.The main benefits of e-commerce to businesses and corresponding benefits to consumers in Malaysia include worldwide access and greater choice; enhanced competitiveness and quality of service; mass customization and personalized products and services; elimination of intermediaries and product availability; greater efficiency and lower costs; and new business opportunities and new products and services.

There is a lot e-commerce site in Malaysia; it includes site to
buy computer, book movie ticket, buy electronic product, shop for accessories and more.
It is a website set up by an airline company where allow users to purchase their service through online. An E-commerce stand a major role for this company functions where allows users conveniently obtain the information need for travel. The main business revenue earned by is from providing flight fare service to traveler. Traveler can obtain cheaper price by booking the fare online without involving travel agent. Other than that, the company provides service that link traveler to find hotel within the departure region and state through online which ease the traveler to have accommodation. There is also some information available in the site which gives knowledge to the traveler who is intended to tour in the departure state. In addition, the site also acts as agent to offer traveler to rent car but is only available for some states. There are more service listed in the website which includes boarding express, further request, check and change fare, route map, and many more. Of course, all these services can be enjoyed by e-payment. provides range of payment ways to suit traveler will.
If possible try to visit and get e-commerce service experience.

Wednesday, July 2, 2008

Corporate Blogging: A new marketing communication tool for companies.

Corporate blogging is published and used by an organization to reach its organizational goal. Corporate blog has become a new marketing communication tool for companies. Corporate blog has divided into three types and there are internal blogs, external blogs, and CEO blogs. These three types of blogs have been explained at .

Corporate blogging has become the new marketing communication tool for companies because it is a way of promoting about anything whether it may be public relations, marketing a new product, improving brand image and for research. Moreover, blog achieves the goal of growing a business because the company expands as it caters to online customers who may come across it. Blogs are a great tool of promoting a business; it can help in interacting with users and display their feedback. When other people view the testimonials made by customers themselves, they will be satisfied as they know that the company is listened to their comments.

Furthermore, corporate blog also is a form of advertising for companies because customer will seek there again and again. Indirectly, there has become an advertisement to the customers. There is a variety of information available in the blog. Therefore, a successful marketing through blogs creates or enters an area of interest where the readers are known the products or services. Finally, the corporate blogging as a success communication tool because company may do public speaking, to build trustworthiness for themselves and boost up their company’s credentials. Blogging has become a new less time consuming and less expensive way to reach potential and current customers.